Tweaking Ad Sense Ads Part 4: Colors

Continued from previous post...

"To understand this post better i recommend you to view this page in "Internet Explorer"

So far we have selected ad space and ad size/type. Now it is time for composing colors the ads. One popular way to go with matching the content of your site. Another way is to go contrast.

Picture courtesy Google

Google writes ...

"If you want the biggest revenue impact for the smallest effort, we recommend optimizing your color palettes. Choosing the right palettes can mean the difference between ads your users will notice -- and click -- and ads they'll skip right over.

...

The color strategy you should use on your site varies depending on the ad placement and the color of the background where the ads are placed. Review the table below for a quick reference about which strategies we suggest will work well on your site."

wilkwebworks.com writes:

"Selecting a consistent color scheme that reflects the "look and feel" of your Web site will go along way toward giving your site that "polished" look. Here are a few of the options:

• Monochrome: for more please visit wilkwebworks.com
• Complementary:for more please visit wilkwebworks.com
• Adjacent: for more please visit wilkwebworks.com"

To sum this article up:

• Your website should have white background with white text and blue links.
• Your Ad sense Ads should follow the same rule.
• if you want be more elaborate then take a look at Google Webinar transcript

So now you are ready with ads. Now we need some visitors to click your ads. In my next post we'll look a few ways to increase traffic for our websites or blogs.